Website Marketing - is it for Your Business?
What this web site is about?
Our visitors are interested to learn about your own website marketing experience of working with a web site, achieving interesting results, overcoming problems etc. Let us know and we might be able to publish your web site review or business case!
Web site? It is all about marketing!
If you used to spend your advertsing budget on printing of booklets, flyers adn business cards it must have been easy for you to adjust to website marketing. Hopefully you understand that the main reason for your web site existence and expense is website marketing. Depending on the type of a business, budget and strategy a web site can provide subset of features and take a certain "shape".
- How do you decide on the website features?
- How are they technically implemented?
- How do you access the web site performance?
You have to rely on the expertise of professionals to answer those questions.
Unfortunately very few professional firms are able to provide you with objective opinion because very often web site components are in the realms of different professions.
- Graphic designers like quality images and Flash
- SEO consultants prefer to have minimal graphic elements
- Copywriters enjoy "flowery" descriptions
- HTML designers have too much on their plates to care about optimal code
Only Visitors are real judges of the web site and their real needs define what and how your web site should be designed and implemented!
So very often after the webs site is released you (or your web site service provider) should get back, monitor the web site traffic, patterns and adjust the solution. It is an iterational learning and fixing process.
How do you learn the web site business?
If you are like us you must have read plenty of online materials about web design, copy writing, SEO, Interment marketing and other relevant subjects.
The problem is that this knowledge is not specific. Only practical experience of the relevant industries, locations, business sizes will help you to fine tune your web site and achieve the best possible performance.
There are significant differences in website strategies and approaches appropriate for sites like Melbourne dentist, educational, retailers of appliances, wholesalers synthetic grass, Australian lenders or furniture upholstery Melbourne local shop.
What will you find here?
This web site is dedicated to sharing and publishing the experience of the web sites that:
- Deal with specific types of businesses
- Target specific audience
- Operate in certain industries
- Have specific goals
- Fit into feasible budgets
Want to share your web site experience, difficulties, solutions?
We would be happy to publish your own experience of working with a web site, achieving interesting results, overcoming problems etc. Let us know and we might be able to publish your web site review or business case! Our angle is web site and its role in the success of a business!
Some website projects
Examples of web design, web development,
Mail House Melbourne, Property Lawyers - Melbourne,
Home Loan Lenders Australia
Personal Services and products
Established Melbourne upholstery shop. Experienced upholsterers with passion for furniture restoration.
Premium Tea Supplier,
New Homes Australia,
Pest and Building Inspectors, Timber Floors,
Swimming Pools Blinds for Homes,
Melbourne Dentists, Dental Clinics Melbourne,